Contents
1. Data controller
nooncph ApS
Sundkaj 125, 2150 Copenhagen
CVR: 42207047
Email: imb@nooncph.dk
Telephone: +45 71 74 04 19
nooncph ApS (hereafter "noon", "we", "us") is the data controller for the processing of the personal data we receive about you. This policy describes how we collect, use, store and protect your data in accordance with Regulation (EU) 2016/679 of the European Parliament and of the Council (GDPR) and the Danish Data Protection Act.
2. GDPR & legal basis
We process personal data on the following legal bases:
- Consent (Art. 6(1)(a)): When you actively give consent to cookies, newsletters or marketing. You can withdraw your consent at any time.
- Performance of a contract (Art. 6(1)(b)): When we process data in order to deliver the corporate lunch, catering or event service you have ordered.
- Legitimate interest (Art. 6(1)(f)): For the improvement of our services, the prevention of misuse and operational statistics, where our interest does not override your fundamental rights.
- Legal obligation (Art. 6(1)(c)): For accounting, tax reporting and other legislation.
3. Personal data we collect
Information you give us
- Name, email address, telephone number and company name (via contact forms, orders and trial sign-ups)
- Billing information: address, CVR number, payment details
- Preferences: menu choices, allergens, number of covers, delivery address
- Correspondence: emails, chat messages and telephone conversations
Information we collect automatically
- IP address and approximate geographic location
- Device information: browser type, operating system, screen resolution, language
- Behavioural data: page views, click paths, scroll depth, session duration
- Referrer URL (where you came from)
- Unique device and user ID via cookies and localStorage
4. Purposes of data processing
We use your information to:
- Deliver and administer corporate lunches, catering and events
- Process orders, billing and delivery
- Communicate with you about offers, changes and service updates
- Personalise content and advertising across platforms
- Carry out statistics and analysis to improve our products
- Comply with legal requirements (accounting, VAT, GDPR documentation)
- Prevent fraud and ensure the operation of the website
5. Cookies & localStorage
Cookies are small text files stored on your device. localStorage is a similar technology that stores data locally in your browser without an expiry date. We use both to remember your preferences, analyse traffic and serve relevant advertising.
Necessary cookies
These are necessary for the website to function correctly (e.g. cookie consent, session ID). They do not require consent.
Analytical cookies
We use Google Analytics 4 (GA4) to understand how visitors use the website. GA4 collects anonymised data about page views, session duration and user journeys. IP anonymisation is enabled.
Marketing cookies
These cookies are used to show relevant advertising and measure the effectiveness of our campaigns. See section 6 for details of the specific tracking pixels we use.
localStorage
We use localStorage to store:
- Your cookie consent choice
- Session data and user ID for analytics purposes
- UI preferences (e.g. menu choices, most recently visited pages)
- Campaign and attribution data (UTM parameters)
You can delete localStorage data via your browser's settings under "Clear site data".
6. Tracking & pixels
With your consent we load tracking pixels from the following platforms. These pixels send data about your behaviour on our website to the respective advertising platforms, so that we can measure campaign results and show you relevant advertising:
| Platform | Technology | Purpose | Data processor |
|---|---|---|---|
| Meta (Facebook/Instagram) | Meta Pixel, Conversions API | Advertising, retargeting, conversion tracking | Meta Platforms Ireland Ltd. |
| Google Ads | Google Ads Tag, Enhanced Conversions | Search and display advertising, remarketing | Google Ireland Ltd. |
| Google Analytics 4 | gtag.js | Web analytics, user journeys, conversion tracking | Google Ireland Ltd. |
| TikTok | TikTok Pixel | Advertising, conversion tracking | TikTok Technology Ltd. (Ireland) |
| Snapchat | Snap Pixel | Advertising, retargeting | Snap Inc. |
| Reddit Pixel | Advertising, conversion tracking | Reddit Inc. | |
| LinkedIn Insight Tag | B2B advertising, conversion tracking | LinkedIn Ireland Unlimited Co. | |
| Pinterest Tag | Advertising, retargeting | Pinterest Europe Ltd. | |
| Microsoft/Bing | UET Tag | Search advertising, remarketing | Microsoft Ireland Operations Ltd. |
| Google Tag Manager | GTM Container | Tag management and orchestration | Google Ireland Ltd. |
| Hotjar | Hotjar Script | Heatmaps, session recordings, feedback | Hotjar Ltd. (Malta/EU) |
All marketing pixels are loaded only after your active consent via our cookie banner. You can change your consent at any time by clicking "Cookies" at the bottom of the page.
7. AI services
We may use AI-based services to improve our customer service, content and internal processes. These services may process data in the following ways:
| Service | Provider | Purpose | Data processing |
|---|---|---|---|
| Claude | Anthropic (USA) | Customer service, content production, internal analysis | Text sent to the API; data is not used for training (API agreement) |
| ChatGPT / GPT-4 | OpenAI (USA) | Customer service, text generation, internal analysis | Text sent to the API; data is not used for training (API agreement) |
| Gemini | Google (USA/Ireland) | Content analysis, search optimisation | Data processed under a Google Cloud agreement |
| Bing Chat / Copilot | Microsoft (USA/Ireland) | Search optimisation, content analysis | Data processed under a Microsoft agreement |
Important: We never send personally identifiable customer data (names, emails, telephone numbers) to AI services without prior anonymisation or pseudonymisation. AI services are used primarily for general content and analysis tasks.
Transfers to the USA take place on the basis of the EU-US Data Privacy Framework (DPF) or Standard Contractual Clauses (SCC) — see section 9.
8. Third parties & data processors
We share data with the following categories of third parties:
- Advertising platforms: Meta, Google, TikTok, Snapchat, Reddit, LinkedIn, Pinterest, Microsoft (see section 6)
- Analytics tools: Google Analytics, Hotjar
- Payment providers: Stripe, MobilePay (for billing and payment)
- Email & CRM: Mailchimp, HubSpot or similar for newsletters and customer communication
- Hosting: Cloudflare (CDN, DNS, hosting), Hetzner (server infrastructure)
- Ordering system: Kanpla (ordering platform for corporate lunches)
- AI services: Anthropic, OpenAI, Google, Microsoft (see section 7)
We have entered into data processing agreements with all third parties in accordance with GDPR Art. 28. Data is shared only to the extent necessary to deliver the service in question.
9. Transfers to third countries
Some of our data processors are established outside the EU/EEA, primarily in the USA. Transfers take place on the following basis:
- EU-US Data Privacy Framework (DPF): For companies certified under the DPF (Meta, Google, Microsoft, Anthropic, OpenAI and others)
- Standard Contractual Clauses (SCC): The European Commission's standard contractual clauses, where the DPF is not available
- Supplementary measures: Encryption in transit (TLS) and at rest, pseudonymisation and access control
10. Storage & deletion
We store your personal data for as long as it is necessary for the purpose for which it was collected:
- Customer data (active customers): For the contract period + 12 months after termination
- Billing and accounting data: 5 years pursuant to the Danish Bookkeeping Act
- Consent data: Documentation is kept for 2 years after consent has been withdrawn
- Contact forms (leads): 24 months after the most recent enquiry
- Cookie data: Varies per cookie — typically 30 days to 13 months
- localStorage: Until you manually delete your browser data
After this, data is deleted or anonymised, unless legislation requires longer storage.
11. Your rights
As a data subject, you have the following rights under the GDPR:
- Right of access (Art. 15): You can find out which personal data we process about you.
- Right to rectification (Art. 16): You can have inaccurate information corrected.
- Right to erasure (Art. 17): In certain cases you can have your information deleted ("the right to be forgotten").
- Right to restriction (Art. 18): You can ask for processing to be restricted temporarily.
- Right to data portability (Art. 20): You can have your data provided in a machine-readable format.
- Right to object (Art. 21): You can object to processing based on legitimate interest.
- Right to withdraw consent: You can withdraw your consent at any time without this affecting the lawfulness of processing carried out before the withdrawal.
To exercise your rights, please contact us at imb@nooncph.dk. We respond to enquiries within 30 days.
12. Security
We take the protection of your data seriously and have implemented the following measures:
- TLS/HTTPS encryption on all pages and API calls
- Access control based on the principle of least privilege
- Regular security updates of software and infrastructure
- Hosting with GDPR-compliant providers in the EU (Cloudflare, Hetzner)
- Logging and monitoring of unauthorised access
- Internal policy for data processing and staff training
13. Changes to this policy
We reserve the right to update this privacy policy. In the event of material changes, we will inform you by email or a clear banner on the website. The latest version is always available on this page, with the date of the most recent update.
14. Contact & complaints
If you have questions about our data processing or wish to exercise your rights, you are welcome to contact us:
nooncph ApS
Att.: Data Protection
Sundkaj 125, 2150 Copenhagen
Email: imb@nooncph.dk
Telephone: +45 71 74 04 19
You also have the right to lodge a complaint with:
Datatilsynet (the Danish Data Protection Agency)
Carl Jacobsens Vej 35, 2500 Valby
www.datatilsynet.dk
Email: dt@datatilsynet.dk